Episode 002 – Patrick Malone – Kickstart Local
What happens when a six-figure corporate career disappears overnight?
In this episode of Listen LowCo, Matt interviews Patrick, founder of Kickstart Local, to talk about the real side of entrepreneurship — layoffs, uncertainty, financial pressure, reinvention, and building a business from scratch in the Lowcountry.
Patrick shares how he went from working in corporate IT for companies like UnitedHealthcare to getting laid off during a wave of outsourcing, training his overseas replacement, and ultimately betting on himself. From real estate side hustles and e-commerce experiments to Facebook ads, Shopify stores, and eventually launching a successful local marketing agency, this conversation dives deep into what it actually takes to survive and grow as an entrepreneur.
They discuss:
Escaping the corporate world
Entrepreneurship and risk-taking
Building a business after layoffs
E-commerce and Facebook ads
Starting a marketing agency from zero
Life as a business owner in Bluffton, South Carolina
The realities of financial stress and burnout
Why community and networking matter
Lessons learned from failure, reinvention, and persistence
If you're a small business owner, entrepreneur, freelancer, or someone dreaming about leaving the 9-to-5 world, this episode offers an honest look at what that journey really feels like.
🎙️ Listen LowCo highlights entrepreneurs, creators, and business owners across the South Carolina Lowcountry, sharing the stories behind their businesses and the lessons they've learned along the way.
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